BRP Inc Shs Subord.Voting DOO

Morningstar Rating
CAD 78.36 −0.52 (0.66%)
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Company Report

Weak Powersports Industry Demand Pressures BRP Sales and Profits but Innovation Remains Topnotch

Crimped by macroeconomic headwinds, fiscal 2025 dealer demand has remained depressed, a pattern we expect will persist over the next few quarters. However, we contend this is a function of higher borrowing costs and expect that BRP's continued focus on its long-term product and operational priorities will allow it to maintain strong competitive positioning in the long-run. Strategic priorities focused on market share growth, lean operations, and cultivating an engaged workforce, while honing in on evolving customer demands should ensure BRP is on track. With manufacturing facilities located near demand (for example, personal watercraft in Mexico) and tactical spending on capacity, BRP should be able to capture efficiencies from its plants. Firmwide centers of expertise and excellence allow BRP to manufacture optimally, improving utilization and allowing it to bring products to market quickly, ensuring a continually relevant product lineup. Because BRP is exposed to many customer segments, we don’t believe acquisitions are required for expansion. However, we think entry into white-space categories (recently, motorcycles) and small acquisitions, particularly in parts and accessories or marine, are possible and could support growth.

Price vs Fair Value

DOO is trading at a 339% premium.
Price
CAD 78.36
Fair Value
CAD 733.00
Uncertainty
High
1-Star Price
CAD 395.38
5-Star Price
CAD 39.80
Economic Moat
Pnz
Capital Allocation
Xvgnwgmp

Bulls Say, Bears Say

Bulls

BRP has white-space opportunities to expand the business faster than we expect, particularly in the marine business and some niches (like electric) of the year-round lines.

Bears

Protracted inflation in costs, including commodities, labor, or logistics, could weigh on profitability for longer than we currently anticipate.

News

Trading Information

Previous Close Price
CAD 78.88
Day Range
CAD 78.1179.36
52-Week Range
CAD 77.42108.01
Bid/Ask
CAD 78.25 / CAD 79.45
Market Cap
CAD 5.72 Bil
Volume/Avg
109,701 / 208,267

Key Statistics

Price/Earnings (Normalized)
11.07
Price/Sales
0.66
Dividend Yield (Trailing)
1.03%
Dividend Yield (Forward)
1.07%
Total Yield
8.63%

Company Profile

BRP designs, develops, manufactures, distributes, and markets snowmobiles, all-terrain vehicles, and personal watercraft under the Ski-Doo, Sea-Doo, Can-Am, and Lynx brand names. It also builds engines under the Rotax brand (after shuttering the Evinrude outboard engine business in 2020) and offers clothing, parts, and accessories that cater to its core consumers. In 2018, BRP created a marine group, acquiring boat manufacturers Alumacraft, Triton (which makes Manitou pontoon boats), and Telwater (in Australia). At the end of fiscal 2024, the company sold its products through a network of more than 2,450 independent dealers and 150 distributors in around 130 countries.
Sector
Consumer Cyclical
Industry
Recreational Vehicles
Stock Style Box
Mid Core
Total Number of Employees
20,000

Competitors

Valuation

Metric
DOO
MBUU
HOG
Price/Earnings (Normalized)
11.0712.117.43
Price/Book Value
10.441.521.45
Price/Sales
0.660.990.85
Price/Cash Flow
6.6111.078.01
Price/Earnings
DOO
MBUU
HOG

Financial Strength

Metric
DOO
MBUU
HOG
Quick Ratio
0.330.361.23
Current Ratio
1.321.461.50
Interest Coverage
2.90−30.3726.95
Quick Ratio
DOO
MBUU
HOG

Profitability

Metric
DOO
MBUU
HOG
Return on Assets (Normalized)
8.17%4.79%5.86%
Return on Equity (Normalized)
78.22%6.96%21.89%
Return on Invested Capital (Normalized)
17.83%6.89%7.07%
Return on Assets
DOO
MBUU
HOG

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