Demand Softening for Online Retail in Taiwan But Momo.com Still Has Best In Class Logistics Network
We expect Momo.com to maintain its leading market share in Taiwan’s business-to-consumer, or B2C, direct sales e-commerce industry, due to a sizable lead in logistics infrastructure among peers that has indirectly led to more users, better convenience, and a higher operating margin than its closest peer. Momo.com is leveraging its logistics advantage and convenience as its long-term strategy and plans to building out two more major distribution centers by 2025, which should further differentiate its service between not only online competition but also brick-and-mortar retailers. The company is also adding new livestreaming and third-party, or 3P, platforms to its business, which could also further add incremental users.
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