Bayer to Launch Ten Blockbuster Agriculture Products in the Next Decade
By Helena Smolak
Bayer plans to launch ten blockbuster agriculture products in the next 10 years, generating over 5 billion euros ($5.35 billion) in sales.
The German biotechnology company said Monday, during its 2024 Crop Science innovation update in Chicago, that it expects each product to contribute to more than 500 million euros to its more than EUR32 billion peak sales potential in its research and development pipeline.
Write to Helena Smolak at helena.smolak@wsj.com
(END) Dow Jones Newswires
June 17, 2024 08:40 ET (12:40 GMT)
Copyright (c) 2024 Dow Jones & Company, Inc.-
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