Herc Holdings Inc

HRI: XNYS (USA)

Morningstar Rating for Stocks	Fair Value	Economic Moat	Capital Allocation
	$744.41	Jqzgpw	Sbzclvzyz

Rental Demand Remains Steady, Setting Herc Up For Strong Performance in 2024

Dawit Woldemariam

Oct 24, 2023

Business Strategy and Outlook

We believe Herc will continue to be a top-three player in the equipment rental industry. As one of the industry leaders, the company provides customers better equipment availability and reliability than smaller and regional players. However, many of the equipment brands found in Herc’s product catalog can also be found at other competitors, such as United Rentals, Sunbelt Rentals (owned by Ashtead), and thousands of other rental companies across North America.

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United States