Roku Inc Class A

ROKU: XNAS (USA)
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Morningstar Rating for Stocks Fair Value Economic Moat Capital Allocation
$82.00CcwZsqsmppw

Increased Competition for Streaming Ad Dollars Will Lower Top-Line Growth, Cutting FVE to $80

Business Strategy and Outlook

Roku is the leading streaming platform in the U.S. by hours watched with almost 59 billion hours of content streamed in 2020. The Roku platform provides its users with access to streaming services such as Netflix, YouTube, and Disney+. The company also offers its own ad-supported content channels which feature licensed third-party content. Roku’s eponymous OS is used on not only Roku-branded hardware but also in co-branded TVs and soundbars. Roku generates revenue from advertising, distribution fees, hardware sales, and subscription sales.

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